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CEdMA-Europe Members' Newsletter - July 2014

 

Welcome to the July edition of the CEdMA-Europe Members' Monthly Newsletter, which is sent to CEdMA Europe members and to European colleagues of CEdMA USA members.

Jul 23, Training Metrics and Benchmarking SIG, "Measuring Training Effectiveness beyond Kirkpatrick Level 1: What do you do? How is it working?" - Lauren Thibodeau, WebEx session number 799 603 499, password "Sig2014"

Jul 25, Curriculum Design and Development SIG, "Subject TBA" - Latha Sethuraman, WebEx session number 795 784 175, password "Sig2014"

Jul 30, Sales and Marketing SIG, "Members’ Most Successful Education Marketing Programs" - Mike Dowsey, WebEx session number 791 412 066, password "Sig2014"

Aug 1, Certification SIG, "Subject TBA" - Joanne Coleman, WebEx session number 793 897 766, password "Sig2014"

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Recent Articles from the Education and Training Press

 
 


Reviews and Current Trends

How Big Data is Affecting Organizational Learning (Jun 14) plus charts
This webcast was based on a recent ASTD report which dives into the trending field of big data and examines how organizational learning is gathering and leveraging big data for training and development. Carol Morrison, senior research analyst at i4cp, and Jenny Dearborn, senior vice president and chief learning officer at SAP, explored the findings of the report and how organizations are using big data. ASTD Webinar, Jun 17, 2014

Beyond Performance - Learning & Development for the Information Age (May 14) plus charts
Learning & Development is at a crossroads. We aren't doing near what we could and should be doing, and what we are doing, we are doing badly. Quite simply, we are operating on outdated models of how we think, work, and learn. It is time to revisit L&D and move from the industrial age to an information age, recognizing that optimal execution is only the cost of entry, and continual innovation will be the only sustainable differentiator. The necessary agility requires more than courses, and we need a way to integrate performance support and informal and social as well into a coherent whole, a performance ecosystem. Clark Quinn explained. Learning and Skills Group Webinar, May 22, 2014

E-learning Reaches a Milestone (Jul 14)
For the first time, in 2014 CLOs will deliver more training with e-learning than traditional classroom-based instruction, but mobile and social learning also will be a large and growing part of the learning delivery mix, says Cushing Anderson. Chief Learning Officer,
©2014 Media Tec Publishing

What's Next for e-Learning? (Jun 14)
Rob Caul keeps a constant eye on technological advances in the world of L&D.
Inside Learning Technologies and Skills, ©2014 CloserStill L&D

End-User Training - An Afterthought or the Key to ERP Success? (Jun 14)
Implementing an enterprise resource planning (ERP) system is overwhelmingly seen as an IT project, but underestimating the importance of employee training has become the downfall for some. Trainingmag.com, ©2014 Lakewood Media Group

Employee Learning and Development (Jun 14)
Trends leaders can’t ignore in 2014 and beyond, Technology Enabled Learning Excellence, ©2014 HR.com

Here Today and Tomorrow (Jul 14)
The future of enterprise learning will see today’s trends become the norm, says Brandon Hall, Chief Learning Officer, ©2014 Media Tec Publishing

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Training Manager/Director Development

The Value of 1 Percent (Jul 14)
Sometimes the smallest improvements can mean big things, says Elliott Masie, Chief Learning Officer, ©2014 Media Tec Publishing

Closer Than We Think (Jul 14)
Virtual and distance learning will help transition into the new world of work, says Bob Mosher, Chief Learning Officer,
©2014 Media Tec Publishing

Strategic Partner or Tactical Order-Taker (Jul 14)
CLOs have to make trade-offs and generate new insights, Chief Learning Officer,
©2014 Media Tec Publishing

The Stickiness of Learning (Jun 14)
From the desire to learn to the application of the lessons learned: Mark Edwards considers ways to improve. Inside Learning Technologies and Skills, ©2014 CloserStill L&D

The Inherent Inertia of Training (Jun 14)
Overcoming the inertia of training requires new approaches, models and a change in mindset, says Charles Jennings. Training Industry Magazine,
©2014 Training Industry Inc

Best Practices for Delivering Training as a Business (Jun 14)

Running an external, for-profit training and certification business can be a daunting task. Where do you start? What is needed to be successful? What are the best practices to grow and sustain your business? This webinar addressed these questions and included a TIBCO Case Study to look at best practices and lessons learned from a world-class revenue-generating training program. Rainmaker Webinar, Jun 12, 2014

 

The Seven Attributes of Highly Effective Development Vendors (Jun 14)
Development of learning solutions is complex, and mobile solutions are even more challenging to create. Outsourcing development is often necessary, but can be risky. What should you look for in a prospective development partner as you do your due diligence? Here are seven attributes of highly effective development vendors, along with how to recognize them. Learning Solutions Magazine, ©2014 eLearning Guild

 

The Power of Focus Groups (Jun 14)
Focus groups can provide invaluable insight when used strategically for many analysis activities in the eLearning field, from needs assessment to usability to evaluating course effectiveness. Here is a complete, yet concise, guide to the what-when-how-who details that shape a focus group that will be a key resource for better decision-making. Learning Solutions Magazine, ©2014 eLearning Guild

 

Leading through a Merger and Acquisition (Jun 14)
Addressing key challenges to ensure a smooth transition while preparing for change, Training Industry Magazine,
©2014 Training Industry Inc

 

Move Around before Moving Up (Jul 14)
More organizations and their employees are finding the traditional corporate ladder no longer exists. Lateral career moves have become the best way to get ahead. Chief Learning Officer,
©2014 Media Tec Publishing

 

Organizational Change through Applied Learning (Jun 14)
Engaging employees in critical thinking via on-the-job learning experiences, Training Industry Magazine,
©2014 Training Industry Inc

 

Influencing without Line Authority (Jun 14)
Effectively managing teams across boundaries, cultures and geographical locations,
Training Industry Magazine, ©2014 Training Industry Inc

 

Building Buy-In for Learning Investments (Jun 14)
Aligning learning with corporate and business function strategy,
Training Industry Magazine, ©2014 Training Industry Inc

 

The Implications of Organizational Forgetting (Jun 14)
Managing retention, while sharing and discarding information appropriately,
Training Industry Magazine, ©2014 Training Industry Inc

 

Learning to Work with Unions (Jul 14)
Union membership may be down, but business leaders still need to know how to work with organized labor, and that starts with the CLO. Chief Learning Officer,
©2014 Media Tec Publishing

 

Get Learners and Stakeholders to Adopt New eLearning Technology (Jun 14)
New eLearning implementations and their supporting technologies, from learning management systems and learning record stores to mobile devices, social media, and performance support, introduce change in organizational life. End user and stakeholder resistance to change can defeat even the “perfect” system. Here are five key practices to gain the support needed for success. Learning Solutions Magazine, ©2014 eLearning Guild

 

Stop Harping on Generational Differences (Jun 14)
Most generational differences are myths and it’s time to stop harping on them. Training Industry Magazine,
©2014 Training Industry Inc

 

Learning to Live the Brand (Jun 14)
A business develops its brand by building trust and creating relationships that drive it forward. Training Industry Magazine,
©2014 Training Industry Inc

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Selling and Marketing Education

Selling Performance Support - Building Stakeholder Buy-in (Jun 14)
The potential for performance support has never been greater, but your leaders are still resistant. So how do you persuade them? Marc Rosenberg examines ways effective ways to make the case in The eLearning Guild’s free new white paper. ©2014 eLearning Guild

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Learning Methods

Revisiting the Lecture (Jun 14)
Despite general skepticism of its effectiveness, the lecture can, and should, be employed in certain training situations. T+D, ©2014 ATD

The Return of Serious Design (Jul 14)
Instructional design and its tech-friendly delivery system e-learning began simply, but that doesn’t mean e-learning doesn’t have to evolve. Chief Learning Officer, ©2014 Media Tec Publishing

Focus - Can You Pay Attention? (Jun 14)
Researchers have reported that the average attention span of American adults has dropped, possibly to even as little as five minutes. Is this due, as other researchers suggest, to changes in the human brain, brought about by modern technologies such as television and the Internet? Maybe, maybe not. Art opens a discussion of what we know about helping people pay attention. Learning Solutions Magazine, ©2014 eLearning Guild

The Missing Piece (Jun 14)
What’s left out of many training programs is immersive learning, which enables trainees to practice what they’ve learned. T+D,
©2014 ATD

Gamification (Jun 14)
It is the next big thing in Human Resources, Technology Enabled Learning Excellence, ©2014 HR.com

Report Card - Gamification in Learning - What Works (Jun 14)
Gamification applied to learning is getting a lot of attention from designers, but are there any proven best practices? Here are seven “lessons learned” from millions of discrete interactions within gamified learning interactions. The big lesson: Gamification more completely engages learners. But you also need to pay attention to detail. Learning Solutions Magazine, ©2014 eLearning Guild

Game Based Learning (Jun 14)
A way to engage the learner, Technology Enabled Learning Excellence, ©2014 HR.com

Who Cares About Blended Training? (Jun 14)
Look towards Blended Performance Solutions, Technology Enabled Learning Excellence, ©2014 HR.com

Make your own MOOC (Jun 14)
Contrary to what the Chinese zodiac tells us, it isn’t the year of the horse – it’s the year of the Corporate MOOC. Sam Burrough and Martin Couzins explain. Inside Learning Technologies and Skills, ©2014 CloserStill L&D

Will MOOCs Save Pull Learning? (Jun 14)
Vincent Belliveau discusses the merits of Massive Open Online Courses and believes they have a vital role to play in rescuing a valuable resource.
Inside Learning Technologies and Skills, ©2014 CloserStill L&D

MOOCs - A Ghost Avalanche (Jun 14)
Corporates are in danger of missing a great opportunity, says John Helmer, and he explains why MOOCs should change the way you think about your L&D budget.
Inside Learning Technologies and Skills, ©2014 CloserStill L&D

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Learning
Technology

E-learning Market Update (Jun 14)
©2014 City and Guilds Group

Tech Headlines for June 2014 (Jun 14)
Learning Circuits,
©2014 ATD

Lean eLearning Solutions (Jun 14)
One of the never-ending quests in eLearning is the zero-cost, 10-minute-to-build solution. As our tools and technologies evolve, this may not be the impossible dream that it once seemed to be. Jane explores lean eLearning and the tools to create it that are available to you today. Learning Solutions Magazine, ©2014 eLearning Guild

What Makes Great eLearning Content - On-target Questions (Jun 14)
Knowing the right type of questions to ask subject matter experts (SMEs) during instructional design—whether the goals of the questions are strategic, descriptive, performance, or data-driven—will help you create relevant, accurate content more quickly. The pointers in this article will keep you on target during SME interviews! Learning Solutions Magazine, ©2014 eLearning Guild

Make eLearning Better by Making It Complete (Jun 14)
Organizations care about documenting training completions because it is important to know who completed training and when, but documenting completion does not guarantee performance. To do that, organizations should focus on the completeness of the training itself. Here are some tips on the importance of completions, the ways they may be inconclusive, and how to make them more meaningful. Learning Solutions Magazine, ©2014 eLearning Guild

Medium Rare E-Learning (Jun 14)
It’s lean, user-centered and inquiry-based,
Technology Enabled Learning Excellence, ©2014 HR.com

Is this the Biggest Threat to Effective Learning? (Jun 14)
Joe Kennard questions whether Rapid Learning tools could be our greatest challenge. Inside Learning Technologies and Skills, ©2014 CloserStill L&D

Where are you going wrong with your e-Learning? (Jun 14)
“They just won’t engage!” … “Nobody can find the right content!” … “I’ve given them course after course and still they won’t comply!” We’ve all made these common complaints. But don’t throw in the towel completely, says Kayleigh Tanner. Inside Learning Technologies and Skills, ©2014 CloserStill L&D

Six Tips for Writing Better e-Learning Scripts (Jun 14)
The first and foremost rule for better e-learning is better writing. T+D,
©2014 ATD

Programmed Interactions - Spell It Out First (Jun 14)
In designing interactive learning activities, there are certain basic concepts the designer should keep in mind. In addition, designers must communicate with programmers who will convert their design specifications into useful code. Here are some ideas that will help you (or your designers) deal effectively with both sets of issues. Learning Solutions Magazine, ©2014 eLearning Guild

Mobile Learning for a Global Workforce - Trends, Cases and Insights (Jun 14) plus charts
Industry expert Lance Dublin discussed the current trends in mobile learning, shared the latest research and identified key factors in addressing the needs of a global workforce for courses and structured learning experiences delivered on mobile devices. From the experiences of TripAdvisor, Qualcomm and other organizations there were important lessons to apply. Workforce Webinar, Jun 18, 2014

A Framework for Progress in Mobile Learning (Jun 14)
Brandon Hall Group’s Mobile Learning Maturity Model is built upon four levels of maturity—Emerging, Developing, Standardized, or Full Optimized—across six different areas of mobile learning focus. Trainingmag.com, ©2014 Lakewood Media Group

Mobile Support - Age is just a number (Jul 14)
Use mobile learning as a support tool to circumvent problems associated with training a multigenerational workforce. Chief Learning Officer, ©2014 Media Tec Publishing

Watching the Wheels (Jun 14)
With an eye to the forefront of educational practice, Mark Bradshaw discusses the importance of Performance Support, and questions those who resist it. Inside Learning Technologies and Skills, ©2014 CloserStill L&D

Extending the Learning Blend with Performance Support (Jun 14) plus handout
This session covered how to create seamless, edge-to-edge solutions that extend a blend of the right learning and performance-support assets to the right learners and performers - at their moment(s) of need, in the right amount, in the right format, and to and from the right devices. This expanded discovery at the point of work reshapes and drives agile, iterative design and development methods that extend into the post-training point of work. eLearning Guild Performance Support Symposium

Trending in the virtual classroom design space are two concepts: how to 'flip the classroom' to maximize valuable collaboration time, and how to apply the latest thinking with regards to Bloom's Taxonomy to determine how best to delivery content in this new environment.

This session will examine both of these concepts and their relationship to the virtual classroom. The application of these concepts will help make your sessions as impactful as possible, while taking advantage of your technology investments by focusing on what content is best delivered through a virtual classroom and other learning technologies, and how flipping the classroom is a natural consequence of good design.

- See more at: http://www.hr.com/en?t=/webcasts/archived&start=60#sthash.aJKbvXe8.dpuf

Trending in the virtual classroom design space are two concepts: how to 'flip the classroom' to maximize valuable collaboration time, and how to apply the latest thinking with regards to Bloom's Taxonomy to determine how best to delivery content in this new environment.

This session will examine both of these concepts and their relationship to the virtual classroom. The application of these concepts will help make your sessions as impactful as possible, while taking advantage of your technology investments by focusing on what content is best delivered through a virtual classroom and other learning technologies, and how flipping the classroom is a natural consequence of good design.

- See more at: http://www.hr.com/en?t=/webcasts/archived&start=60#sthash.aJKbvXe8.dpuf

Trending in the virtual classroom design space are two concepts: how to 'flip the classroom' to maximize valuable collaboration time, and how to apply the latest thinking with regards to Bloom's Taxonomy to determine how best to delivery content in this new environment.

This session will examine both of these concepts and their relationship to the virtual classroom. The application of these concepts will help make your sessions as impactful as possible, while taking advantage of your technology investments by focusing on what content is best delivered through a virtual classroom and other learning technologies, and how flipping the classroom is a natural consequence of good design.

- See more at: http://www.hr.com/en?t=/webcasts/archived&start=60#sthash.aJKbvXe8.dpuf

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Social Media for Learning

4 Learning Ideas for Generation C (Jun 14)
Is social the secret sauce? Technology Enabled Learning Excellence, ©2014 HR.com

Coming to Terms with Social Learning (Jun 14)
David Perring shows how to build your organisation’s social expertise for the good of your L&D department, your business, and all of your learners.
Inside Learning Technologies and Skills, ©2014 CloserStill L&D

How Social Learning Creates Top Performing Sales Reps (Jun 14)
Robin Martin says achieving top performance in today’s sales environment requires a highly collaborative approach. Inside Learning Technologies and Skills, ©2014 CloserStill L&D

How to Train Employees Using Social Media (Jun 14)
A great advantage that social media provides in terms of training employees is the ability to create virtual communities where everyone on the team can interact. Trainingmag.com, ©2014 Lakewood Media Group

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Case Studies and Projects

Allstate is in Gamification's Hands (Jul 14)
The 80-year-old insurance company turned to a much younger way of teaching employees about privacy protection. Chief Learning Officer, ©2014 Media Tec Publishing

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Measuring Education Value

Finding the Third Wave (Jun 14)
Ian Page identifies a future need and warns that we must address the delivery and measurement of structured online learning – right now. Inside Learning Technologies and Skills, ©2014 CloserStill L&D

Tracking Trends - Sustaining Training's Impact (Jun 14)
Effective companies utilize long-term and continuous training programs to sustain the impact. Training Industry Magazine,
©2014 Training Industry Inc

Beyond ROI - The Value of Learning (Jun 14)
This report describes approaches for establishing evidence of effective enterprise learning, focusing on the intrinsic value of learning to C-level executives in their pursuit of stakeholder value. ©2014 eLearning Guild

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Processes/Managing Costs/Outsourcing
None this month

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Skills Gap/Technical Certification

Lessons Learned from Using Statistics to Invalidate Scores (Jun 14) plus charts
This panel of industry veterans, each of whom has used statistics to invalidate test scores and has a wealth of experience, provided the audience with information to strengthen their testing program’s security. Caveon Webinar, Jun 19, 2014

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Special Interest Groups

Members Efforts in Certification from the 2013-14 Business Survey (Jun 14) plus charts
Mike Dowsey reported what the survey said about Certification and compared it to what the 2011 survey said. Certification SIG, June 20, 2014

Measuring Course ROI - What are you doing and how is it working? (Jun 14) plus charts
Lauren Thibodeau of IBM led a discussion on this topic, posing questions to spark discussion and participation. The session was highly interactive with the charts built in the process. Training Metrics and Benchmarking SIG, Jun 25, 2014

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And, Finally.....

 

 

 
The Aunt Karen story (relevance and reliability of lessons, morals and examples)

A teacher told her young class to ask their parents for a family story with a moral at the end of it, and to return the next day to tell their stories.

In the classroom the next day, Joe gave his example first, "My dad is a farmer and we have chickens. One day we were taking lots of eggs to market in a basket on the front seat of the truck when we hit a big bump in the road; the basket fell off the seat and all the eggs broke. The moral of the story is not to put all your eggs in one basket.."

"Very good," said the teacher.

Next, Mary said, "We are farmers too. We had twenty eggs waiting to hatch, but when they did we only got ten chicks. The moral of this story is not to count your chickens before they're hatched.."

"Very good," said the teacher again, very pleased with the response so far.

Next it was Barney's turn to tell his story: "My dad told me this story about my Aunt Karen.... Aunt Karen was a flight engineer in the war and her plane got hit. She had to bail out over enemy territory and all she had was a bottle of whisky, a machine gun and a machete."

"Go on," said the teacher, intrigued.

"Aunt Karen drank the whisky on the way down to prepare herself; then she landed right in the middle of a hundred enemy soldiers. She killed seventy of them with the machine gun until she ran out of bullets. Then she killed twenty more with the machete till the blade broke. And then she killed the last ten with her bare hands."

"Good heavens," said the horrified teacher, "What did your father say was the moral of that frightening story?"

"Stay away from Aunt Karen when she's been drinking..."

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Feedback, please!

 
 

I would really like to get input from you, the readers.  Please give me your feedback and point me towards any article or source that you think the rest of the membership might enjoy. Thank you.

Mike Dowsey
Executive Director
CEdMA-Europe
mike@dowsey.net

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