Dear CEdMA member,
The early autumn CEdMA Europe half-day Workshop
will take place on 16 September 2009 1300-1700 UK time at
Thames Valley Park, Reading.
Collins of Sun will be our main speaker on
"e-tailing" a channel to market 2.0.
"With increasing pressure to grow revenue within a challenging
economic climate and an empowered consumer base, many
organisations are looking to their web marketing and e-tail
channels to drive differentiated business value and create
market demand. This session reviews some of the global trends,
identifies opportunities and provides an overview of the
strategy and approach taken at Sun Microsystems to maximise
global market online sales opportunities."
1330 Introduction - Mike
1335 "e-tailing" a channel to market - Justin Collins, Sun
1500 Break and Networking
1530 An update from other members:
Judith White, Lawson; Julie Hollway
and Alastair Jeffrey, IBM; Neil Gregory, SPSS
Click to get
know if you or any of your colleagues will be
attending, so that we can make sure we have enough seats,
coffee, biscuits, and so on.
send out joining instructions around Tuesday 1 September 2009.
I look forward to seeing you there!
Mike Dowsey, Executive Director,
on behalf of the Board of CEdMA Europe
To contact us, click